Landing Pages
One page. One offer. One action. Engineered to convert.
Every naira you spend on ads, email campaigns, or social promotion is only as good as the page it sends people to. A homepage is too broad. A generic page is too unfocused. A properly built landing page — designed around a single offer and a single action — is what turns campaign traffic into real results.
We build landing pages that are strategically structured, persuasively written, and technically optimised for conversion. From the headline to the CTA button, every element has a job to do.
The Problem With Sending Ads to Your Homepage
A homepage tries to serve everyone. A landing page closes one person at a time.
When a potential client clicks your ad or your email link, they arrive with a specific expectation — the thing you promised them. If they land on your homepage, three things happen: they see information irrelevant to why they came, they have too many navigation options pulling them away, and they make no decision and leave.
Studies consistently show that dedicated landing pages convert at 2 to 5 times the rate of a homepage for the same traffic source. The reason is simple: a landing page removes every option except the one that matters.
If you are running paid ads without a dedicated landing page, you are almost certainly spending money to send people to a page designed to lose them. We fix that.
What's Included
A conversion-engineered page — from strategy to live build.
Every landing page we build starts with the offer and the audience. Design and development follow the strategy — not the other way around.
Conversion Strategy Session
Before anything is designed, we work through your offer, your target audience, their primary objection, and the single action the page needs to drive. This is where most agencies skip straight to design and why most landing pages underperform.
Persuasive Copywriting
Every word on the page is written to move a specific type of reader to a specific decision. Headlines, subheadings, benefit statements, objection handling, and CTA copy — all written as part of the build, not added as an afterthought.
Custom Design
Visually distinct, brand-aligned, and trust-building. Not a recycled template with your logo dropped in. The design hierarchy is engineered to guide the eye naturally toward the action.
Mobile-First Build
The majority of Nigerian campaign traffic arrives on mobile. Your landing page is built and rigorously tested for mobile first — then desktop. Not the other way around.
Speed Optimisation
Every second of load time costs conversions. Every element is optimised for fast loading on Nigerian mobile networks and tested against Core Web Vitals.
Form & Integration Setup
Lead capture form connected to your email platform, CRM, WhatsApp notification, or booking tool of choice. Confirmed working before delivery.
Conversion Tracking
Google Analytics 4 events, Meta Pixel, and conversion tracking set up properly so you know exactly how many people visited, how many converted, and where drop-offs happen.
A/B Test Ready
Built with clean, modular structure so you can test headline variants, CTA wording, or offer framing without rebuilding the page from scratch.
How it works
From brief to live page — typically within 3 to 5 days.
Step 1 — Discovery Call (Free)
We spend 30 minutes understanding your offer, your audience, the traffic source driving people to this page, and the one action you need them to take. You leave with a clear scope and a fixed project price — no obligation.
Step 2 — Strategy & Copy Brief
We document the conversion strategy: the audience, the offer, the primary objection, the proof points, and the CTA approach. You review and approve the brief before any design begins.
Step 3 — Copywriting
We write all page copy — headline, subheadings, body, CTA — based on the approved brief. You review the copy before design starts. Getting the words right first prevents expensive design revisions later.
Step 4 — Design & Build
The page is designed and built in WordPress, custom to your brand. You receive a staging link to review before anything goes live. Revisions are included.
Step 5 — Launch & Tracking Setup
We launch the page, configure analytics and conversion tracking, and confirm all integrations are working. You receive a handover document with everything you need to run your campaign.
This is the right investment if:
- You are about to launch a paid ads campaign and need a page built to receive that traffic
- You have a specific offer — a service, a product, an event, a lead magnet — that deserves its own focused page
- You are sending campaign traffic to your homepage and watching it bounce
- You want to test an offer or a new audience without rebuilding your entire website
- You need a page live within days, not weeks
- You are a coach, consultant, clinic, event organiser, or service provider launching something specific
- You are tired of spending on ads that generate clicks but not clients
Investment
Fixed-price project. Scoped after your free discovery call.
A landing page is a one-time project, not a retainer. We scope and price every build after the discovery call, once we understand the offer complexity, the number of sections, the integrations required, and whether copywriting is included.
What does not vary: the quality of the strategy, the standard of the build, and the commitment to delivering a page that actually converts — not just one that looks good in a screenshot.
Single-section opt-in or lead capture page: From ₦80,000
Standard landing page (5–8 sections, full copy included): From ₦150,000
Campaign page with A/B variant and full tracking setup: From ₦200,000
Turnaround: 7 to 14 working days from approved brief.
Let's Talk
Your campaign is only as strong as the page behind it.
You can have the best ad creative in your market. If the page it sends people to is not built to convert, the campaign underperforms — and the budget is wasted. One properly built landing page fixes that permanently for every campaign you run through it.
Tell us about your offer and your audience. We will scope the right build and tell you exactly what it will cost.
